Digital Marketing Coordinator – Family Equality Council

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Digital Marketing Coordinator-  Social Media Advertising

Family Equality Council

Job Description:

Family Equality Council has an opening for a part-time Digital Marketing Coordinator to join our Communications Team, starting in April 2019.

The Digital Marketing Coordinator position will provide marketing and communications support to the Family Equality Council program team, which provides educational resources and events for existing LGBTQ-headed families and a wide range of LGBTQ people interested in forming families, with a focus on those most impacted by systemic and institutionalized oppression nationwide.

The successful candidate will work closely with the Chief Program Officer and their staff to develop and implement diverse and inclusive multi-channel marketing plans for educational offerings, including digital resources, online trainings, and in-person events.

Job Responsibilities:

  • Write and implement marketing plans for specific educational offerings, resources, and event series that connect with a wide range of LGBTQ community members;
  • Write promotional marketing materials, e.g. blog posts, newsletter articles, and brochures;
  • Draft and schedule social media posts to promote educational programs and events;
  • Conduct outreach and cultivate connections with local LGBTQ groups and influencers across the country to help promote educational events;
  • Assist with graphic design for educational materials, including brochures, factsheets, handbooks, etc.;
  • Develop and distribute marketing toolkits to partner organizations to help cross-promote educational resources and events;
  • Manage digital advertising campaigns to promote educational content, including paid ads on Facebook, Twitter and Google.

Job Requirements:

All candidates must have a “can do” attitude, enjoy a fast-paced environment, and be highly organized without losing sight of larger objectives.

  • Strong commitment to equity for all LGBTQ families, regardless of race, socioeconomic status, ability, gender identity/expression, and family structure;
  • Experience/fluency with issues facing LGBTQ families, and familiarity with content written for parents and prospective parents;
  • Excellent written and verbal communication skills;
  • Ability to edit others’ writing for style and accuracy;
  • Experience using Facebook Ads Manager (Twitter Ads and Google Ads experience also preferred);
  • Experience managing and moderating social media channels;
  • Graphic design experience with Adobe Creative Cloud applications (InDesign and Illustrator), and familiarity with design standards for digital and print production;
  • Demonstrated experience and comfort conducting cold outreach via email/phone to cultivate new connections;
  • Familiarity with Microsoft Office applications and G Suite;
  • Comfort with online tools for cloud-based collaboration (e.g. Asana, Slack);
  • Ability to handle and appropriately prioritize multiple tasks in a timely, efficiently and flexible manner;
  • Ability to collaborate on projects with staff from other departments, and a high level of personal investment in contributing to the overall organizational priorities;
  • A bachelor’s degree and/or two to five years of relevant employment experience in marketing, graphic design or a related field.

Background:

Founded in 1979, Family Equality Council’s mission is to advance legal and lived equality for lesbian, gay, bisexual, transgender and queer (LGBTQ) families, and for those who wish to form them, through building community, changing hearts and minds, and driving policy change.

We envision a future where all LGBTQ families, regardless of creation or composition, live in communities that recognize, respect, protect, and value them. We envision a world in which everyone has the right and should have the opportunity to form and sustain a loving family, regardless of sexual orientation, gender identity, race, religion, national origin, geography, socioeconomic status, disability, or the intersection of those characteristics. Finally, we envision systems of service and support that are free of discrimination and that maximize opportunities for youth needing permanency and LGBTQ adults seeking family formation.

Family Equality Council is a remote workplace, with employees distributed across the country. As such, the Digital Marketing Coordinator may work remotely, so long as their location affords reliable phone service and high-speed internet access. While eligible for federal benefits such as Social Security and Worker’s Compensation, as a part-time, hourly position, this position does not qualify for Family Equality Council’s medical and dental benefit package or paid time off.

Family Equality Council provides a team-based environment and we value the benefits of a diversified workplace. Women, people of color, transgender individuals and members of other underrepresented populations are strongly encouraged to apply.

Family Equality Council provides equal employment opportunities to all employees and applicants without regard to race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, (or related medical conditions, including, but not limited to lactation), physical disability, mental and/or intellectual disability, age, military status or status as a Vietnam-era or special disabled veteran, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including, but not limited to, cancer related or HIV/AIDS related), genetic information, or sexual orientation in accordance with applicable federal, state and local laws.

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