Job Expired
Job Overview
We are seeking a Digital Marketing Specialist to manage and optimize our paid digital marketing efforts across the US and UK markets, while supporting country-specific onboarding initiatives as we expand globally. This role is hands-on and will involve close collaboration with the Global Marketing Director to execute campaigns that drive measurable results. The ideal candidate will have experience in paid media, email marketing, and working within a dynamic, international environment.
About You
You are a results-driven digital marketer with a strong background in paid media and more than 3 years of experience in the field. Experience in an agency setting is a significant plus. You thrive in a collaborative environment and are comfortable managing campaigns across multiple platforms and markets. You are detail-oriented, adaptable, and passionate about using data to optimize performance.
In addition to hands-on expertise with paid platforms, you bring solid knowledge of GA and GTM to track and measure performance effectively. You are also familiar with CRM platforms and understand how they integrate into marketing workflows. You excel in dynamic, fast-paced environments and are fluent in English, with the ability to work effectively with remote teams.
Job Responsibilities
Paid Media Management
- Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta, Bing and others for the US and UK markets
- Analyze campaign performance and provide actionable insights to improve ROI
- Execute A/B tests for landing pages to improve conversion rates
- Collaborate on strategies to open/restructure paid marketing in new countries during onboarding phases
- Produce weekly reports on the results of marketing efforts
Email Marketing
- Develop and manage email marketing campaigns, including segmentation, A/B testing, and performance tracking
- Work with the Global Marketing Director to create and refine automated email workflows for lead nurturing and retention
Country-Specific Marketing Support
- Assist with onboarding new countries by evaluating and supporting their marketing efforts
- Provide hands-on support to establish paid marketing campaigns where needed
- Ensure all campaigns align with global brand guidelines and messaging
Collaboration and Reporting
- Report to and with the Global Marketing Director to align strategies and goals
- Generate regular reports on campaign performance, identifying trends and opportunities for growth
- Stay updated on industry trends and recommend innovative strategies to stay ahead of the competition
Job Requirements
- Proven experience in paid digital marketing across platforms such as Google Ads, Facebook Ads, Bing and LinkedIn, etc
- Strong analytical skills with experience in campaign tracking, optimization, and reporting
- Proficiency in email marketing tools (e.g., Mailchimp, HubSpot, Drip, or similar) and CRM platforms
- Excellent communication and organizational skills
- Experience working in a global non-profit, working with a remote team or in a multinational organization preferred
- Agency background is a strong plus
- Fluency in English (written and verbal)
Employee Benefits
Our pay levels are set according to a formula that combines above-median market rate data for the role (we pay 55th percentile of New York market rate for this role, based on Payscale data) adjusted for your local cost of living based on Numbeo data.
We take the issue of equitable pay very seriously, and we apply our pay formula to all workers who work 80% or more of full-time hours with us.
How To Apply
Click “Apply” below to fill in the application form!
More Information
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Remote Job Location
Anywhere
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Salary Offer
to be discussed
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Experience Level
Senior Level
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Education Level
Non Specific
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Working Hours
to be arranged (full time based )
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Job Application Via
Custom Application Page
