(Remote Work) Paid Social Strategist – Inflow

Client Communication and Relationship Building:

• Communicate with clients via email and virtual meetings/ Zoom calls to cultivate strong working relationships.
• Handle client interactions with minimal oversight, ensuring their satisfaction and addressing concerns promptly.

Accountability and Ownership:

• Take ownership of paid social programs, successes, and failures for multiple client accounts.
• Work with limited supervision while maintaining accountability for program outcomes.
• Meet all client and internal deliverable deadlines.
• Demonstrate clear and proactive communication with internal teams and management.

Paid Social Strategy:

• Develop and implement paid social campaigns, including account setup, strategy development, organization, and management.
• Be responsible for end-to-end program strategy, execution, and reporting.
• Prioritize efforts to focus on delivering the most impactful results for clients.
• Demonstrate in-depth knowledge of paid social strategy, encompassing full-funnel approaches, platform selection, attribution, measurement, and creative best practices.
• Stay updated on industry trends and proactively integrate new findings into strategy development.

Campaign Setup and Management:

• Utilize reporting, analytics, and trend tools for ad-hoc, weekly, monthly, and quarterly reporting.
• Conduct campaign set-up and management activities, including target development, creative testing, bid and budget management, and optimizations.

Continuous Improvement:

• Consistently look for ways to improve current processes or introduce new approaches that contribute to the client’s success.
• Fulfill the client’s strategy by creating deliverables and recommendations.