Job Expired

Job Overview

Job Title Demand Generation Specialist
Hiring Organization Documo
Company Website https://www.documo.com/
Remote Locations Worldwide
Job Type Remote, Full-Time

Documo is on a mission to help businesses digitize their document workflow. We’re a fast-growing B2B SaaS company that places a high value on culture and delighting our customers. We build document software solutions that help businesses streamline document processes, which makes working with documents easy, more secure, and friendly towards our planet. We believe the way to do this is to build amazing products, coupled with our passion for customer success, our meticulous attention to design and user experience. In order to do those things, we must add and invest in amazing talent!

Documo is looking for a passionate and highly skilled Demand Generation Specialist to join our Growth and Marketing team! The Demand Generation Specialist will be laser-focused on capturing demand, providing leads for product-led sales, and optimizing conversion rates in a competitive market environment. Your primary objective will be to propel our brand’s demand generation initiatives and strengthen our digital marketing programs. You will play a pivotal role in organizing and optimizing our demand generation process and leveraging a diverse range of marketing and sales techniques to optimize our strategies. Your responsibilities will revolve around devising a cohesive demand generation system that spans multiple channels, accelerating the acquisition of new buyers, and nurturing existing prospects and customers. With your expertise in this competitive landscape, we aim to enhance our market presence, drive revenue growth, and establish lasting relationships with our target audience.

*Note: As a fully distributed company, we are open to hiring anywhere, however, the work hours for this position are during USA business hours

At Documo, we value our differences, and we encourage allespecially those whose identities are traditionally underrepresented in tech organizationsto apply. We do not discriminate on the basis of ancestry, race, place of origin, political belief, religion, marital status, family status, physical or mental disability, sex, sexual orientation, gender identity or expression, age, or any other characteristic protected by law. Documo is an equal opportunity employer.

Job Responsibilities

Manage and optimize PPC and social media ad campaigns that generate high-quality leads
Researching the market to identify the target audience and generate demand via compelling content
Overseeing projects and timelines
Managing the creation of compelling demand generation content, including emails, blogs, articles, and infographics
Attracting prospects with calls-to-action and landing pages that will increase demand for our product in the target demographic
Assists in the execution of targeted multi-channel campaigns for lead generation
Creates email templates for the Sales team to use to communicate with their contacts
Writes lead nurturing programs to accelerate movement through the demand generation funnel
Develops lead generation programs utilizing best practices for demand generation to drive successful customer acquisition and current customer upsell opportunities

Job Requirements

Excellent writing skills are a must
Experience with CRM (Salesforce preferred)
Experience with marketing automation, or email software
Must collaborate effectively with Growth, Marketing and Sales teams
High communication proficiency, both written and verbal
Must have a strong attention to detail
Proficiency in MS Office, specifically Excel
Strong reporting skills
Independent drive for results
Adaptability through periods of change and growth
Ability to multitask based on prioritization and time sensitivity
High energy, with passion for building brands
Customer/Client focus

Employee Benefits

Competitive benefits (medical, dental, vision, 401k with an impressive match) for US based employees
Bi-annual performance reviews with merit increases
Annual Company Trips
Equity in the company
The ability to work from wherever makes you happy with people who love what they do
Work for a small but fast-growing technology company with a supportive, inclusive, and fun culture!